About the job

The Frozen Farmer is hiring a part-time Social Media Specialist. This is a great opportunity for an experienced individual to work closely with the founding team of The Frozen Farmer as the company embarks on its next stage of major growth. The ideal candidate is someone who is creative and organized, is passionate about The Frozen Farmer brand, can thrive in a fast-paced environment—and loves ice cream!

The Social Media Specialist will play an active role in the development of The Frozen Farmer’s online community. Under the supervision of the executive team, the Social Media Specialist will lead strategy, distribution and ongoing maintenance across all social platforms. This role will have one direct report and has room for growth and promotion.

JOB RESPONSIBILITIES

Social Media

• Develop and execute social media campaigns across all platforms
• Create a content calendar for each platform that aligns with the marketing objectives
• Assist on influencer campaign strategy
• Maintain brand story and voice through copywriting to ensure consistency across all Social Media platforms
• Work with marketing designers to expand upon existing Brand Visual ID and develop content to support marketing initiatives and brand launches
• Stay up-to-date on the latest trends, best-in-class practices, platform rules, and competitor activity across all digital platforms
• Manage customer interactions on Social Media platforms with strict response timing, while collaborating with key stakeholders to escalate trending and large scale scenarios when appropriate
• Respond to comments, when appropriate, in order to foster a positive community and add value to the user’s experience; engaging audiences and developing conversations

JOB REQUIREMENTS

• Experience managing social media platforms or communities for brands
• Bachelor’s degree in Marketing, Communications, Business or a related field
• Experience actively managing a brand or company’s social media channels and digital campaigns
• Thorough knowledge of the top social media networks (Facebook, X, Pinterest, Instagram, YouTube, TikTok)
• Creative self-starter who is comfortable with both taking initiative and working collaboratively
• Ability to deliver high quality work, quickly, in a dynamic organization
• Knowledge & understanding of SEO, Google Analytics & organic social tactics
• Strong verbal and written communication skills
• Must be highly motivated, have a positive demeanor, be a team player, proactive self-starter, and excellent communicator
• Experience with Photoshop & Illustrator a plus
• Expected travel is 10% of the time to co-packing facilities or other offsite events

Job Types: Full-time, Part-time

Pay: $16.00 - $18.00 per hour

Expected hours: No less than 15 per week

Benefits:

• Employee discount

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday
• Weekends as needed

Ability to Relocate:

• Bridgeville, DE 19933: Relocate before starting work (Required)

Work Location: Hybrid remote in Bridgeville, DE 19933